Monday 28 July 2014

Interested in Guest Blogging?

The Ottawa-Gatineau Chapter of the Canadian Society of Association Executives has opened up the blog to guest bloggers.  Should you have any questions about the information provided below, please do not hesitate to contact Meagan Rockett, 613-288-4517, or by email at meagan@greenfield-services.ca.

We are looking for posts under the following categories:

  • Advocacy/Government Relations
  • Marketing/Communications
  • Governance, Board & Leadership
  • Strategic & Business Planning
  • Human Resources
  • Meeting & Event Planning
  • Membership
  • Education, Programs & Services
  • Sponsorship & Non-Dues Revenue
  • Technology (including CRMs, Websites & Social Media)

If you feel that there have been categories missed, please let us know, we would be happy to speak with you to further discuss additions to the above list.

If you are interested in submitting a post:  

  • Submissions received in Word documents preferred.
  • Include any links to outside references that you would like included
  • All posts will have an image.  Should you have one that you would like us to review & use, please submit along with the post.  Otherwise, an image will be selected on your behalf.
  • Post Length:  While there are no “rules” to be applied, common practice is that posts are between 200-750 words.  The idea is to provide value to our readers within a quick-read.

Submitting:  Please send your blog and image (when applicable) to Meagan Rockett (meagan@greenfield-services.ca).  When received, we will advise of the date of post.  Please include a short bio to include in the post as well.

Other Tips:

  • Subject Lines should be eye-catching
  • Calls to action identified, when appropriate
  • Posts should not be self-serving, but provide value to readership

Should you have any questions about the information provided below or wish to submit posts on a regular basis please do not hesitate to contact:

Angie D’Aoust
Co-Chair Communications Committee
adaoust@cdha.ca  

Mona Forrest
Co-Chair Communications Committee  
monasforrest@gmail.com

Image courtesy of Stuart Miles / FreeDigitalPhotos.net

Monday 21 July 2014

Blogs that caught our eye last week (Featuring @AssociationsNow @MemberClicks @XYZUniversity @SmoothThePath)

There are many blogs out there for Association Executives – opinionated pieces, that aim to share knowledge, expertise, and make you think.  Here are four that caught our eye this week:

  1. Three Keys to Inspire New Ideas From Staff:  Thanks to AssociationsNow for posting an article about Elizabeth Weaver Engel, CAE (with Spark Consulting).  This article discusses the fact that there is a lot of hype around innovation with associations.  We all know we should be doing it – but are there any associations out there that are doing it successfully?  Elizabeth conducted some research that says there are.  Find out about some organizations doing it right, and how they are achieving it.
  2. The First Step to Innovation:  Thanks to MemberClicks for this article.  Again, about innovation (Yes, the hot topic). This article suggests that innovation is not about having all the answers – it’s about asking the right questions.  Those who are consistently reaching out to members to find out what is working; and what is not, are those who are on the innovation train.
  3. What Members Want:  The New Meaning of Value: We can always count on XYZ University to provide content worth reading.  This particular article suggests that if your association is going to be around long enough to worry about the next generation of membership, you need to know what these members value – NOW.
  4. It’s Hard to Communicate Member Value:  If you haven’t come across Amanda Kaiser’s blog, “Smooth The Path”, you should add it to your reading list.  Amanda digs into three pieces of the member benefit/value equation, and some tactics to understanding their specific needs.

What’s on your reading list this week?

Image courtesy of Stuart Miles / FreeDigitalPhotos.net

Thursday 3 July 2014

May-June Issue of #CSAE Ottawa-Gatineau Executive Now Available...

In this issue....